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JMR, Journal of Marketing Research

JMR, Journal of Marketing Research
Author :
Publisher :
Total Pages :
Release : 1973
ISBN 10 : UCSD:31822008381212
ISBN 13 :
Language : EN, FR, DE, ES & NL
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JMR, Journal of Marketing Research Book Description:

Related Books:

JMR, Journal of Marketing Research
Language: en
Pages:

JMR, Journal of Marketing Research

Authors:
Categories: Electronic journals
Type: BOOK - Published: 1973 - Publisher:

JMR, Journal of Marketing Research
Language: en
Pages: 568

JMR, Journal of Marketing Research

Authors:
Categories: Marketing research
Type: BOOK - Published: 2001 - Publisher:

Marketing Research: An Applied Orientation, Global Edition
Language: en
Pages: 890

Marketing Research: An Applied Orientation, Global Edition

Authors: Manoj K. Malhotra
Categories: Business & Economics
Type: BOOK - Published: 2019-02-18 - Publisher: Pearson Higher Ed

For undergraduate and graduate courses in marketing research. With a do-it-yourself, hands-on approach, Marketing Research: An Applied Orientation illustrates t
Handbook of Research on Management of Cultural Products: E-Relationship Marketing and Accessibility Perspectives
Language: en
Pages: 486

Handbook of Research on Management of Cultural Products: E-Relationship Marketing and Accessibility Perspectives

Authors: Aiello, Lucia
Categories: Business & Economics
Type: BOOK - Published: 2014-01-31 - Publisher: IGI Global

An integrated approach to investigate, create, and propose a model for the value creation of cultural products is essential in maintaining its connection with e
Handbook of Research on Strategic Retailing of Private Label Products in a Recovering Economy
Language: en
Pages: 625

Handbook of Research on Strategic Retailing of Private Label Products in a Recovering Economy

Authors: Gómez-Suárez, Mónica
Categories: Business & Economics
Type: BOOK - Published: 2016-06-20 - Publisher: IGI Global

As the global market continues to recuperate from economic downfall, it is essential for private label products to find ways to compete with alternatives offere
Marketing Research and Modeling: Progress and Prospects
Language: en
Pages: 364

Marketing Research and Modeling: Progress and Prospects

Authors: Yoram Wind
Categories: Business & Economics
Type: BOOK - Published: 2003-12-31 - Publisher: Springer Science & Business Media

Marketing Research and Modeling addresses state of the art developments including new techniques and methodologies by leading experts in marketing and marketing
Encyclopedia of Business Analytics and Optimization
Language: en
Pages: 2754

Encyclopedia of Business Analytics and Optimization

Authors: Wang, John
Categories: Business & Economics
Type: BOOK - Published: 2014-02-28 - Publisher: IGI Global

As the age of Big Data emerges, it becomes necessary to take the five dimensions of Big Data- volume, variety, velocity, volatility, and veracity- and focus the
Social Media Marketing: Breakthroughs in Research and Practice
Language: en
Pages: 1572

Social Media Marketing: Breakthroughs in Research and Practice

Authors: Management Association, Information Resources
Categories: Computers
Type: BOOK - Published: 2018-05-04 - Publisher: IGI Global

In the digital age, numerous technological tools are available to enhance business processes. When these tools are used effectively, knowledge sharing and organ
Handbook of Research on Retailing Techniques for Optimal Consumer Engagement and Experiences
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Handbook of Research on Retailing Techniques for Optimal Consumer Engagement and Experiences

Authors: Musso, Fabio
Categories: Business & Economics
Type: BOOK - Published: 2019-10-11 - Publisher: IGI Global

In the world of economics and business, engaging with loyal customers while also seeking out new, potential customers is a must. With the recent advancements of
Handbook of Research on Managerial Thinking in Global Business Economics
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Handbook of Research on Managerial Thinking in Global Business Economics

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In a highly competitive global market, companies need to equip themselves with best practices and strategies to survive. Strategic management, innovative manage

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